Post by DommyLocks on Feb 14, 2011 11:34:02 GMT -5
Smartphones have applications for social networking, getting directions, playing radio stations from around the globe and even finding your way through theme parks. And don’t think the gaming world hasn’t stood up and taken notice.
"The rapid increase in the use of smartphones has led to amazing growth in mobile sports betting,” said Matti Zinder, CEO of Spin3, a mobile gambling solutions service provider. “Juniper Research recently estimated that mobile betting represented more than 75 percent of mobile gaming activity. Not only is there a big opportunity in sports betting, the move to mobile is a natural evolution and extension for any eGaming company."
Spin3 announced this month it has created SpinSport, a new app that is set to hit the iPhone store this quarter and be available for iPhones, iPads and iPod Touch. Powering with online sportsbook 10Bet, the cutting edge tool will allow bettors to customize their usage, access their full wagering history and well access full banking options.
“SpinSport delivers the most advanced user experience available; a crucial advantage in this highly competitive and fast growing market,” Zinder said.
SpinSport will be the newest kid on the block at the iPhone App Store, but there already is some company.
This summer, PlazaWin unveiled an app for the iPhone called iBet, a sports betting and odds comparison app. It allows users access to books such as Ladbrokes, Sky Bet, Victor Chandler, Sportingbet, Blue Square, Paddy Power and Boylesports. They also can compare odds, open accounts, place bets and make withdraws with the app.
WagerWidget is the other sports wagering app offered by the iPhone, but it only allows updated odds comparisons for 5Dimes, BookMaker and BetJamaica.
Every day, sportsbooks around the globe are trying to find ways to harness this new technology – and they should. Nearly 255 million Americans have a cell phone and a staggering 109 million of them have the ability to use apps on their cell phones. That number will grow quickly. Industry experts predict more smart phones than traditional phones to be sold in the United States by the end of 2011.
There are still some hurdles though. Many application providers are somewhat hesitant to offer mobile gambling options to users. These providers prefer to keep those services as web-based browser options.
Still, iPhone is beginning to offer more services to its consumers as the global demand increases. In recent years, Japan Racing Association’s iPAT service has been responsible for the bulk of global mobile gaming with various British sportsbook services taking up the remainder. And others are getting in on the act.
China is poised for a boom with its adoption of a mobile lottery service called VODone and the United States is in discussions to create a similar process. Earlier this month, Iowa Lottery chief Terry Rich made headlines when he discussed the future of his state using online or smartphone-based gaming. Iowa Senator Tom Courtney was one of the biggest critics of looking into smart phone apps for gaming.
“This would be super, super bad,” Courtney said. “I don’t think all this Internet and phone stuff is going to work for gambling.”
What numbers is he looking at? According to a recent report by the Juniper Research, smartphone gambling could reach about $48 billion annually by 2015. Current estimates have online sportsbooks taking in around $60 billion right now.
"State lottery providers are anxious to explore new distribution channels, with US lottery sales from traditional outlets in decline,” Dr. Windsor Holden, a principal analyst with Juniper Research, said. “The upshot is that several lotteries are in the latter stages of discussion with mobile technology providers with a view to launching mobile lottery services in 2011."
And there are plenty of options for those looking to get into the smartphone game.
Google’s Android operating system controlled the second highest percent of the operating system market last year – 23 percent – and also is used by Samsung, LG Electronics, Taiwan’s HTC, Sony Ericsson and Motorola. Currently, there are more than 100,000 applications available on the Android system.
Apple, which has the vast marketing edge of the iPhone, controlled 16 percent – fourth place – of the market share last year. The company’s biggest edge is its absurdly high number of apps as it was one of the first companies to venture into smartphones. About 90 percent of all app downloads are made on Apple’s platform and the company passed 10 billion total app downloads in January.
"The last 12 months or so have provided optimal growth conditions for mobile gambling services,” Holden said. “With the growth in consumer smartphone adoption, mobile users are becoming far more comfortable with m-commerce in general, and gambling companies are benefiting."
"The rapid increase in the use of smartphones has led to amazing growth in mobile sports betting,” said Matti Zinder, CEO of Spin3, a mobile gambling solutions service provider. “Juniper Research recently estimated that mobile betting represented more than 75 percent of mobile gaming activity. Not only is there a big opportunity in sports betting, the move to mobile is a natural evolution and extension for any eGaming company."
Spin3 announced this month it has created SpinSport, a new app that is set to hit the iPhone store this quarter and be available for iPhones, iPads and iPod Touch. Powering with online sportsbook 10Bet, the cutting edge tool will allow bettors to customize their usage, access their full wagering history and well access full banking options.
“SpinSport delivers the most advanced user experience available; a crucial advantage in this highly competitive and fast growing market,” Zinder said.
SpinSport will be the newest kid on the block at the iPhone App Store, but there already is some company.
This summer, PlazaWin unveiled an app for the iPhone called iBet, a sports betting and odds comparison app. It allows users access to books such as Ladbrokes, Sky Bet, Victor Chandler, Sportingbet, Blue Square, Paddy Power and Boylesports. They also can compare odds, open accounts, place bets and make withdraws with the app.
WagerWidget is the other sports wagering app offered by the iPhone, but it only allows updated odds comparisons for 5Dimes, BookMaker and BetJamaica.
Every day, sportsbooks around the globe are trying to find ways to harness this new technology – and they should. Nearly 255 million Americans have a cell phone and a staggering 109 million of them have the ability to use apps on their cell phones. That number will grow quickly. Industry experts predict more smart phones than traditional phones to be sold in the United States by the end of 2011.
There are still some hurdles though. Many application providers are somewhat hesitant to offer mobile gambling options to users. These providers prefer to keep those services as web-based browser options.
Still, iPhone is beginning to offer more services to its consumers as the global demand increases. In recent years, Japan Racing Association’s iPAT service has been responsible for the bulk of global mobile gaming with various British sportsbook services taking up the remainder. And others are getting in on the act.
China is poised for a boom with its adoption of a mobile lottery service called VODone and the United States is in discussions to create a similar process. Earlier this month, Iowa Lottery chief Terry Rich made headlines when he discussed the future of his state using online or smartphone-based gaming. Iowa Senator Tom Courtney was one of the biggest critics of looking into smart phone apps for gaming.
“This would be super, super bad,” Courtney said. “I don’t think all this Internet and phone stuff is going to work for gambling.”
What numbers is he looking at? According to a recent report by the Juniper Research, smartphone gambling could reach about $48 billion annually by 2015. Current estimates have online sportsbooks taking in around $60 billion right now.
"State lottery providers are anxious to explore new distribution channels, with US lottery sales from traditional outlets in decline,” Dr. Windsor Holden, a principal analyst with Juniper Research, said. “The upshot is that several lotteries are in the latter stages of discussion with mobile technology providers with a view to launching mobile lottery services in 2011."
And there are plenty of options for those looking to get into the smartphone game.
Google’s Android operating system controlled the second highest percent of the operating system market last year – 23 percent – and also is used by Samsung, LG Electronics, Taiwan’s HTC, Sony Ericsson and Motorola. Currently, there are more than 100,000 applications available on the Android system.
Apple, which has the vast marketing edge of the iPhone, controlled 16 percent – fourth place – of the market share last year. The company’s biggest edge is its absurdly high number of apps as it was one of the first companies to venture into smartphones. About 90 percent of all app downloads are made on Apple’s platform and the company passed 10 billion total app downloads in January.
"The last 12 months or so have provided optimal growth conditions for mobile gambling services,” Holden said. “With the growth in consumer smartphone adoption, mobile users are becoming far more comfortable with m-commerce in general, and gambling companies are benefiting."